Event Promoter Agreement
EVENT PROMOTER AGREEMENT
This Event Promoter Agreement ("Agreement") is entered into as of [__/__/____] ("Effective Date"), by and between:
ARTIST/TALENT/ACT:
Name: [________________________________]
Professional Name: [________________________________]
Address: [________________________________]
City, State, ZIP: [________________________________]
Phone: [________________________________]
Email: [________________________________]
Booking Agent/Manager (if applicable): [________________________________]
(hereinafter "Artist")
AND
PROMOTER:
Name/Company: [________________________________]
Address: [________________________________]
City, State, ZIP: [________________________________]
Phone: [________________________________]
Email: [________________________________]
Promoter License No. (if applicable): [________________________________]
(hereinafter "Promoter")
ARTICLE 1: EVENT DETAILS
1.1 Event Information
Event Name: [________________________________]
Event Type:
☐ Concert
☐ Festival
☐ Theater/stage performance
☐ Comedy show
☐ Sporting event
☐ Speaking engagement
☐ Other: [________________________________]
Event Date(s): [__/__/____]
Performance Time(s):
| Show | Date | Doors Open | Start Time | End Time |
|------|------|------------|------------|----------|
| Show 1 | [__/__/____] | [____:____] | [____:____] | [____:____] |
| Show 2 | [__/__/____] | [____:____] | [____:____] | [____:____] |
1.2 Venue Information
Venue Name: [________________________________]
Address: [________________________________]
City, State, ZIP: [________________________________]
Venue Contact: [________________________________]
Venue Phone: [________________________________]
Venue Capacity:
- General Admission: [____]
- Reserved Seating: [____]
- VIP/Premium: [____]
- Total Capacity: [____]
1.3 Event Description
Artist agrees to perform:
☐ Full headlining performance (minimum [____] minutes)
☐ Co-headlining performance ([____] minutes)
☐ Support act performance ([____] minutes)
☐ Festival set ([____] minutes)
☐ Meet and greet ([____] minutes)
☐ Other: [________________________________]
ARTICLE 2: FINANCIAL TERMS
2.1 Artist Compensation
Compensation Structure:
☐ Guarantee Only: Artist receives a flat guarantee of $[________________________________]
☐ Guarantee Plus Percentage:
- Guarantee: $[________________________________]
- Plus [____]% of Net Receipts (or Gross Receipts) after breakeven
☐ Percentage Deal:
- [____]% of Gross Ticket Revenue
- OR [____]% of Net Receipts after expenses
☐ Versus Deal: The greater of:
- Guarantee: $[________________________________]
- OR [____]% of [Gross/Net] Receipts
☐ Door Deal: [____]% of door receipts with no guarantee
2.2 Deposit and Payment Schedule
| Payment | Amount | Due Date | Method |
|---|---|---|---|
| Deposit (non-refundable) | $[________] | Upon signing | [________] |
| Second installment | $[________] | [____] days before show | [________] |
| Balance/settlement | $[________] | Day of show (before performance) | [________] |
Payment Method:
☐ Wire transfer to: [________________________________]
☐ Certified check payable to: [________________________________]
☐ Cash (for balance only)
2.3 Box Office and Settlement
Ticket Pricing:
| Tier | Price | Quantity Available |
|---|---|---|
| General Admission | $[____] | [____] |
| Reserved | $[____] | [____] |
| VIP/Premium | $[____] | [____] |
| Meet & Greet | $[____] | [____] |
Gross Potential: $[________________________________]
Settlement:
☐ Settlement immediately following performance
☐ Settlement within [____] hours after event
☐ Artist representative present at box office count
Settlement Calculation:
| Item | Amount |
|------|--------|
| Gross Ticket Sales | $[________] |
| Less: Facility fees | ($[________]) |
| Less: Ticket service fees | ($[________]) |
| Less: Taxes | ($[________]) |
| Net Ticket Revenue | $[________] |
2.4 Expenses (if percentage deal)
The following expenses may be deducted before calculating Net Receipts:
☐ Venue rental: $[________________________________]
☐ Production costs: $[________________________________]
☐ Marketing/advertising: $[________________________________]
☐ Security: $[________________________________]
☐ Insurance: $[________________________________]
☐ Opening act(s): $[________________________________]
☐ Other: [________________________________]
Maximum Deductible Expenses: $[________________________________]
2.5 Complimentary Tickets
☐ Artist receives [____] complimentary tickets per show
☐ Artist may purchase additional tickets at [____]% of face value
☐ Promoter comps: [____] tickets
2.6 Merchandise
Artist Merchandise:
☐ Artist retains 100% of merchandise revenue
☐ Artist pays [____]% venue/promoter fee on gross merch sales
☐ Promoter provides merchandise seller(s)
☐ Artist provides own merchandise staff
Merchandise Space:
☐ Promoter provides merchandise table/booth location
☐ Artist responsible for own setup
ARTICLE 3: PROMOTER OBLIGATIONS
3.1 Venue and Production
Promoter shall provide at its expense:
Venue:
☐ Secured venue contract/agreement
☐ All required permits and licenses
☐ ADA-compliant accessible venue
☐ Adequate parking for [____] vehicles
Production:
☐ Sound system meeting Artist's technical rider specifications
☐ Lighting system meeting Artist's technical rider specifications
☐ Stage/platform (minimum dimensions: [____] x [____])
☐ Backline equipment per rider
☐ Competent sound engineer
☐ Competent lighting operator
☐ Stagehands: [____] persons for load-in/out
☐ Runner/driver for Artist (vehicle type: [________________________________])
Dressing Room:
☐ Private, lockable dressing room(s) for [____] persons
☐ Clean, heated/air-conditioned
☐ Stocked per hospitality rider (Exhibit A)
☐ Private bathroom
3.2 Marketing and Advertising
Promoter shall:
☐ Design and execute marketing campaign
☐ Minimum marketing spend: $[________________________________]
☐ Obtain Artist approval for all advertising materials
☐ Use only approved photos and logos
☐ Maintain accurate billing/credit per rider
Marketing Channels:
☐ Radio advertising
☐ Print advertising
☐ Digital/social media advertising
☐ Outdoor advertising (billboards, posters)
☐ Press releases
☐ Other: [________________________________]
3.3 Ticketing
Promoter shall:
☐ Contract with reputable ticketing company
☐ Ensure tickets on sale by [__/__/____]
☐ Provide Artist with ticket sales reports: [________________________________]
☐ Maintain accurate ticket count and accounting
☐ Provide unsold ticket count at settlement
3.4 Security
Promoter shall provide:
☐ Professional security personnel
☐ Front-of-stage barrier (if applicable)
☐ Backstage/dressing room security
☐ Parking lot security
☐ Crowd management personnel
☐ Police presence (if required): [____] officers
3.5 Insurance
Promoter shall obtain and maintain:
| Coverage | Minimum Amount |
|---|---|
| Commercial General Liability | $[________] per occurrence |
| Event Cancellation | Full guarantee amount |
| Workers' Compensation | Statutory limits |
Artist shall be named as additional insured on liability policy.
Certificates of insurance due: [__/__/____]
3.6 Permits and Licenses
Promoter responsible for all:
☐ Event permits
☐ Noise/sound permits
☐ Alcohol licenses (if applicable)
☐ Fire marshal approval
☐ Health department permits (if food served)
☐ Other required governmental approvals
ARTICLE 4: ARTIST OBLIGATIONS
4.1 Performance
Artist agrees to:
☐ Perform a professional, first-class show
☐ Perform for minimum of [____] minutes
☐ Arrive at venue by [____:____] on event date
☐ Complete soundcheck by [____:____]
☐ Not perform within [____] miles/kilometers for [____] days before/after event
4.2 Technical Requirements
Artist shall provide:
☐ Technical rider (Exhibit B) by [__/__/____]
☐ Hospitality rider (Exhibit A) by [__/__/____]
☐ Stage plot and input list
☐ Advance call with production manager by [__/__/____]
4.3 Travel and Accommodations
☐ Artist Provides Own: Artist responsible for own travel and accommodations
☐ Promoter Provides:
- Round-trip airfare for [____] persons (class: [________________________________])
- Ground transportation (type: [________________________________])
- Hotel accommodations for [____] persons, [____] rooms, [____] nights
- Per diem: $[____] per person per day
4.4 Artist Touring Party
Artist's touring party will consist of approximately:
- Performers: [____]
- Crew: [____]
- Management: [____]
- Total: [____] persons
ARTICLE 5: CANCELLATION
5.1 Cancellation by Promoter
If Promoter cancels the event:
More than [____] days before event:
☐ Promoter forfeits deposit
☐ No further obligation
[____] to [____] days before event:
☐ Promoter pays [____]% of guarantee
Less than [____] days before event:
☐ Promoter pays 100% of guarantee
☐ Plus documented non-refundable expenses (travel, etc.)
5.2 Cancellation by Artist
If Artist cancels the event:
More than [____] days before event:
☐ Deposit refunded
☐ No further obligation
Less than [____] days before event:
☐ Deposit retained by Promoter
☐ Artist responsible for documented, non-recoverable expenses up to $[________]
5.3 Force Majeure
If event is cancelled due to circumstances beyond either party's control:
☐ Both parties released from obligations
☐ Deposit credited to rescheduled date
☐ OR deposit refunded (less non-recoverable expenses)
Force majeure events include:
- Natural disasters
- Pandemic or epidemic
- Government orders or restrictions
- War, terrorism, civil unrest
- Venue closure beyond Promoter's control
- Artist illness or injury (with medical documentation)
5.4 Rescheduling
If event must be rescheduled:
☐ Artist shall make reasonable efforts to accommodate new date within [____] months
☐ All terms remain the same for rescheduled date
☐ Tickets honored for new date OR refunds offered
5.5 Weather (Outdoor Events)
For outdoor events:
☐ Rain or shine event
☐ Event may be postponed for severe weather
☐ Decision to cancel/postpone made by [____] hours before doors
☐ Weather cancellation treated as force majeure
ARTICLE 6: EXCLUSIVITY AND RADIUS CLAUSE
6.1 Radius Restriction
Artist agrees not to perform within:
☐ [____] miles/kilometers of the venue
☐ For [____] days before the event
☐ For [____] days after the event
6.2 Exceptions
Radius clause does not apply to:
☐ Television/radio broadcasts
☐ Award shows
☐ Private corporate events
☐ Charity events (with Promoter's consent)
☐ Pre-existing obligations disclosed herein: [________________________________]
ARTICLE 7: RECORDINGS AND BROADCASTS
7.1 Audio/Visual Recording
☐ No audio or video recording permitted without separate agreement
☐ Promoter may record for archival purposes only (no commercial use)
☐ Artist controls all rights to any recordings
7.2 Broadcast Rights
☐ No broadcast or streaming rights included
☐ Live streaming permitted: [________________________________]
☐ Radio broadcast permitted: [________________________________]
7.3 Photography
☐ Professional photography permitted with credentials
☐ First [____] songs only for photographers
☐ No flash photography
☐ Artist approval required for commercial use of photos
ARTICLE 8: BILLING AND CREDITS
8.1 Artist Billing
Artist shall be billed as:
☐ Sole headliner (100% billing)
☐ Co-headliner with [________________________________]
☐ Support act ([____]% billing)
☐ Festival act
8.2 Billing Format
Artist's name shall appear:
☐ Above the title
☐ In largest font on all advertising
☐ Using approved logo/font: [________________________________]
Approved credit line:
[________________________________]
8.3 Billing Approval
☐ Artist/Agent must approve all advertising and promotional materials
☐ Submit materials for approval [____] days before use
☐ Approval deemed given if no response within [____] business days
ARTICLE 9: INDEMNIFICATION AND LIABILITY
9.1 Promoter Indemnification
Promoter shall indemnify, defend, and hold harmless Artist from:
a) All claims arising from the event
b) Venue-related claims
c) Audience injuries or property damage
d) Promoter's breach of this Agreement
e) Promoter's negligence or willful misconduct
9.2 Artist Indemnification
Artist shall indemnify, defend, and hold harmless Promoter from:
a) Claims arising from Artist's performance content
b) Artist's breach of this Agreement
c) Artist's gross negligence or willful misconduct
d) Third-party claims regarding Artist's materials
9.3 Limitation of Liability
Neither party shall be liable for consequential, incidental, or punitive damages.
Promoter's maximum liability: Amount of guarantee paid
Artist's maximum liability: Amount of guarantee paid
ARTICLE 10: REPRESENTATIONS AND WARRANTIES
10.1 Promoter Represents and Warrants:
a) Promoter has authority to enter this Agreement and present the event
b) Promoter is properly licensed where required
c) Venue is secured and properly licensed
d) All required permits will be obtained
e) Insurance will be in place as specified
10.2 Artist Represents and Warrants:
a) Artist has authority to enter this Agreement
b) Artist is not subject to conflicting engagements
c) Artist will perform professionally and competently
d) Materials provided by Artist do not inforce third-party rights
ARTICLE 11: CONFIDENTIALITY
11.1 Confidential Information
Both parties agree to keep confidential:
a) Financial terms of this Agreement
b) Settlement amounts
c) Business information of the other party
11.2 Permitted Disclosures
Disclosure permitted:
a) To professional advisors
b) As required by law
c) For tax reporting purposes
ARTICLE 12: GENERAL PROVISIONS
12.1 Governing Law
This Agreement governed by laws of [________________________________].
12.2 Dispute Resolution
Disputes resolved by:
☐ Binding arbitration in [________________________________]
☐ Mediation followed by arbitration
☐ Litigation in courts of [________________________________]
12.3 Entire Agreement
This Agreement (with riders) is the complete agreement.
12.4 Amendments
Amendments must be in writing signed by both parties.
12.5 Assignment
Neither party may assign without the other's consent.
12.6 Notices
Notices in writing to addresses above.
12.7 Severability
Invalid provisions severed; remainder enforceable.
12.8 Waiver
No waiver unless in writing.
12.9 Agency
Booking Agent: [________________________________]
Agent may execute on Artist's behalf: ☐ Yes ☐ No
SIGNATURES
ARTIST (or authorized representative):
Signature: ________________________________
Printed Name: [________________________________]
Title: [________________________________]
Date: [__/__/____]
PROMOTER:
Signature: ________________________________
Printed Name: [________________________________]
Title: [________________________________]
Company: [________________________________]
Date: [__/__/____]
EXHIBIT A: HOSPITALITY RIDER
Dressing Room Requirements:
☐ Private, lockable room
☐ Full-length mirror
☐ Adequate seating for [____] persons
☐ Private bathroom
☐ Climate control
☐ Good lighting
☐ Electrical outlets: [____]
☐ Wi-Fi access
Beverages:
☐ Bottled water: [____] (room temperature)
☐ Bottled water: [____] (cold)
☐ Hot coffee/tea service
☐ Soft drinks: [________________________________]
☐ Juices: [________________________________]
☐ Other: [________________________________]
Food:
☐ Catered meal for [____] persons
☐ Dietary requirements: [________________________________]
☐ Fresh fruit
☐ Vegetable tray
☐ Snacks: [________________________________]
☐ Other: [________________________________]
Other Requirements:
[________________________________]
[________________________________]
[________________________________]
EXHIBIT B: TECHNICAL RIDER
(Attach complete technical rider with stage plot, input list, backline requirements, and lighting specifications)
EXHIBIT C: TICKET MANIFEST
| Category | Price | Quantity | Gross |
|---|---|---|---|
| GA Floor | $[____] | [____] | $[____] |
| Reserved | $[____] | [____] | $[____] |
| VIP | $[____] | [____] | $[____] |
| M&G Add-on | $[____] | [____] | $[____] |
| TOTAL | [____] | $[____] |
Less Facility Fees: $[________________________________]
Less Service Fees: $[________________________________]
Less Taxes: $[________________________________]
Net Box Office Potential: $[________________________________]
This Agreement is subject to attached riders which are incorporated by reference. Promoter is advised to carefully review insurance requirements and obtain appropriate coverage. All parties should have this Agreement reviewed by legal counsel before signing.
About This Template
Sports and entertainment law covers the contracts, clearances, and disputes that run the creative and athletic industries. Player contracts, talent agreements, licensing deals, and merchandising arrangements layer commercial terms on top of IP rights, union rules, and image protection. Clean paperwork in this space protects revenue streams, avoids public disputes that can damage a brand, and leaves room for careers and deals to evolve.
Important Notice
This template is provided for informational purposes. It is not legal advice. We recommend having an attorney review any legal document before signing, especially for high-value or complex matters.
Last updated: February 2026
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