UT PLR 11-006 Sales and Use Tax 2012-01-12

Is a company's fee for analyzing job applicants' questionnaire answers and delivering an online probability-of-success ranking report to HR departments subject to Utah sales tax?

Short answer: No. A company that runs job applicants through its own proprietary psychometric questionnaire and analysis, then gives client HR departments online access to a probability-of-success ranking report, is not making a taxable sale in Utah. The Commission found the essence of the transaction is COMPANY's confidential analysis and expertise, not the resulting report or any software -- clients and applicants never get access to COMPANY's software or algorithms, only the final data output -- so the sale is a nontaxable service. Because the sales aren't taxable at all, the company has no Utah sales tax collection obligation regardless of where its clients are located.

Apply this to your situation

This page answers the general question as of 2012. Ezel answers yours, under current Utah tax law, with citations.

Currency note: this ruling is from 2012
Subsequent statutory amendments, regulation changes, court decisions, or later rulings may have changed the analysis. Treat this page as historical context, not current tax advice. Verify current law before relying on any specific rule, rate, or position mentioned here.
Disclaimer: This is an official Utah State Tax Commission private letter ruling (governed by Utah Admin. Code R861-1A-34). It states the Commission's interpretation only as to the specific taxpayer and facts to which it was issued; taxpayer-identifying details have been redacted. Another taxpayer cannot rely on it as binding, and any weight it carries in a later appeal depends on how closely that taxpayer's facts match. This summary is informational only and is not legal or tax advice. Consult a licensed Utah tax professional about your specific situation.
About this page: The plain-English summary, reader guidance, and Q&A below were written by Ezel based on the official state tax ruling. The original ruling (linked on this page as a PDF) is the authoritative source for any reliance.
View original ruling (PDF)

Plain-English summary

A company planned to relocate operations to Utah and provide online analytical services helping human resources departments hire caregivers. It designed proprietary psychometric questionnaires measuring specific traits predictive of success in two types of caregiver jobs. After job applicants completed the questionnaire online, the company processed the responses using its own confidential algorithms and produced a "probability-for-success" ranking report, which clients could access online via username/password for a limited time (hard copies were rare). Clients never got access to the underlying software or algorithms -- only the finished report. A county representative had told the company it would need a sales tax number and would have to withhold sales tax, on the theory that the company's operations amounted to selling canned computer software or a tangible online product. The company sought a ruling on whether its operations constituted a sale of canned computer software, whether the essence of its business was a service or tangible property, and (if taxable) whether it would owe tax on sales to out-of-state clients with no Utah nexus.

Not a sale of canned computer software. Utah taxes tangible personal property, which includes "prewritten computer software" (software not developed to a specific purchaser's specifications), but excludes products transferred electronically (§ 59-12-102(113)). The company's software was custom-built by itself for its own use in generating the reports -- clients and applicants never receive, download, or control the software or algorithms in any way, so it isn't a sale of software to the client at all.

The essence of the transaction is a nontaxable consulting service. Utah Admin. Rule R865-19S-92 taxes "computer-generated output" only if the primary object of the sale is the output itself, not the services used to produce it. Applying the "essence of the transaction" test from B.J.-Titan Services v. State Tax Comm'n, 842 P.2d 822 (Utah 1992), the Commission found clients retain the company specifically for its confidential, uniquely researched analysis methods -- not for a generic report anyone could produce. Even though the analysis is delivered as a report and automated through custom software, the research and analysis services are the actual source of value, not the underlying software code. Because the primary object of the sale is the company's analytical service rather than the report itself, the entire transaction -- including the report -- is a nontaxable sale of services.

No withholding obligation follows. Because the sales aren't subject to Utah sales tax at all, the company has no sales tax collection/withholding obligation under § 59-12-107 for any of its transactions, regardless of whether its clients are located in Utah or have any Utah nexus. The ruling separately noted, as background only (since it turned out not to matter here), that if the reports themselves HAD been the primary object of a taxable sale, the analysis would instead have turned on Utah's electronic-transaction sourcing rules under §§ 59-12-211 and 59-12-212 and on where the company's hosting servers were located, citing three of the Commission's own prior SaaS rulings (PLR 01-027, PLR 08-002, PLR 09-003) on how server location and download-versus-access-only delivery affect taxability of hosted software.

What this means for you

SaaS and online analytics/consulting companies whose product is a report or dashboard

If your true value proposition is your proprietary methodology, research, or expertise -- and clients never get access to your underlying software or algorithms, only the output you generate for them -- Utah is likely to treat your service as a nontaxable consulting service rather than a taxable sale of software or computer-generated output, even though the deliverable takes a digital or occasionally printed form.

Businesses relying on informal guidance from local/county officials

This company had been told by a county representative that it would need to collect sales tax; the Commission's formal ruling reached the opposite conclusion. If a local official's informal position conflicts with your own tax analysis, a formal private letter ruling request to the state Tax Commission is the way to get an authoritative (if taxpayer-specific) answer.

Accountants and tax professionals

This is a clean, well-reasoned application of the "essence of the transaction" test to a modern SaaS/analytics fact pattern, and cross-references three of the Commission's other hosted-software rulings (PLR 01-027, 08-002, 09-003) on the separate question of how server location affects taxability when a report or software IS found to be the primary object of a sale.

Common questions

Q: Is an online report generated from a company's proprietary analysis subject to Utah sales tax?
A: Not automatically. If the true value clients are paying for is the company's confidential analytical expertise and methodology -- not a piece of software or a generic data output -- Utah treats the whole transaction, report included, as a nontaxable service.

Q: Does it matter that the report is delivered electronically or occasionally printed?
A: No, as long as the essence of the transaction is the underlying analytical service. The delivery format (online access vs. hard copy) doesn't change the answer when the service, not the output, is what's being purchased.

Q: If clients never get access to the company's software, does that matter?
A: Yes -- it's a key fact here. Because clients and job applicants had no access to or control over the company's software or algorithms, receiving only the final report, the sale wasn't treated as a transfer of software at all.

Q: Does this ruling apply to my SaaS or analytics business?
A: No. It binds the Commission only for the requesting taxpayer and the facts described, and can't be relied on by another taxpayer -- your specific facts (how much control clients have, whether software itself is sold or licensed, server location) could change the outcome.

Citations and references

Statutes and rules:

  • § 59-12-103(1)(a) (tax on retail sales of tangible personal property)
  • § 59-12-102(113)(a), (b)(v), (d) (definition of tangible personal property; exclusion of electronically transferred products)
  • § 59-12-102(81) (definition of prewritten computer software)
  • Utah Admin. Rule R865-19S-92(1), (3) (computer-generated output taxable only if output is the primary object of the sale)
  • § 59-12-107 (sales tax withholding/collection obligation)

Case law:

  • B.J.-Titan Services v. State Tax Comm'n, 842 P.2d 822 (Utah 1992) (essence-of-the-transaction test)
  • Eaton Kenway, Inc. v. Auditing Div. of Utah State Tax Comm'n, 906 P.2d 882 (Utah 1995) (data-conversion service, not tangible property sale)

Source

Original ruling text

FINAL PRIVATE LETTER RULING

                                    REQUEST LETTER

11-006

                                MEMORANDUM
                                     November 21, 2011

TO: NAME 1

FROM: NAME 2

CLIENT: NAME 3

MATTER: COMPANY

RE: Sales Tax / Utah Withholding Rules

    Our client is contemplating forming a new entity called COMPANY (hereafter

“COMPANY”) and relocating its operations to Utah. COMPANY is a company that provides
online analytical services to assist human resource departments in the job application and hiring
process.

    Based on my conversation with NAME 3, owner of COMPANY, it is my understanding

that the following facts are correct and essential to a proper analysis of the sales tax issues in this
Memorandum. After COMPANY is retained by a client, COMPANY will interface with the
client’s human resources department to obtain relevant information regarding essential criteria
for a job opening and the corresponding desired skill sets and other relevant factors for
successful job applicants. COMPANY then creates a link on the client’s internet web-page which
directs a potential job applicant to COMPANY’s online site. Potential applicants then answer a
questionnaire prepared by COMPANY which is specific to the client’s job opening.
COMPANY has some smaller clients who do not have their own website. In these cases, the
client either provides a potential job applicant with a link to COMPANY’s website--requesting
that the application be completed and submitted online through COMPANY’s site--or the client
provides a potential job applicant with computer access to the internet at the client’s offices by
which the potential job applicant is directed to COMPANY’s website and completes the
application and questionnaire.

    Following closure of the applicable job application time period, COMPANY then

processes the responses from all applicants for a specified job opening. COMPANY processes
and analyzes the applicants’ responses for a particular job opening using its own proprietary
information and algorithms. The result of COMPANY’s processing and analysis is to rank all
job applicants for a particular job opening based on their compatibility with the client’s stated
job criteria, desired skill sets, and other relevant factors. Clients will then use this ranking to set
up and order the job interview process so as to maximize success and minimize time spent in

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finding a compatible job applicant. The data output generated by COMPANY’s processing and
analysis is then stored directly on COMPANY’s website. A client is thereafter provided a user
name and password to allow for continuous access of the data via the internet for a specified
period of time. As needed, COMPANY will provide on-going support and follow-up services to
a client during the interviewing and hiring process for the specified job opening. Because the
information generated by COMPANY’s process and analysis is available to a client online,
COMPANY does not generally provide to a client a hard copy printout of this information.
COMPANY may, on occasion and if requested by a client, provide a printed copy of the data
output report to the client.

    Whether the client has its own website or not, COMPANY never provides the client with

any software or software related materials. Similarly, the client is never given access to
COMPANY’s proprietary computer algorithms or similar materials. The only item to which a
client gains access and control is the data output report ranking the potential job applicants.
COMPANY’s fees vary and are based upon the work performed for each separate job opening.

    Recently, COMPANY sought a business license for its anticipated operations in

COUNTY. The County’s representative with whom COMPANY spoke indicated that
COMPANY would be required to obtain a sales tax number and withhold sales tax on its
operations. 1 The stated basis for this position was that COMPANY’s operations would be
considered the offering for sale of canned computer software, and/or that its operations would be
offering for sale, online, a tangible product (similar to a book or other tangible product delivered
through an ecommerce format).

    Based on this interaction with representatives of COUNTY and the facts as presented to

us, COMPANY has requested that we research and analyze the following issues: (1) do
COMPANY’s business operations constitute the sale of canned computer software?; (2) is the
essence of COMPANY’s business operations the sale of a service or tangible personal property?;
and (3) assuming that COMPANY’s business operations were subject to Utah Sales Tax, does
COMPANY have a withholding obligation for sales made to clients who are not located in Utah,
not engaged in business activities in Utah, and which have no nexus to Utah other than accessing
and using COMPANY’s online analytical services?

                                                   ANALYSIS

    The following general statutory principles are applicable to an analysis of COMPANY’s

issues. First, section 59-12-103(1) imposes a sales tax on the purchaser of “retail sales of
tangible personal property made within the state.” Utah Code Annotated § 59-12-103(1)(a). For
purposes of this statutory rule, tangible personal property is defined as any property that may be
“seen, weighed, measured, felt or touched” and specifically includes “prewritten computer
software.” Id. at § 59-12-102(97)(a) and (b).

     1
         Obtaining a sales tax identification number from the State of Utah would not be a concession by COMPANY that its

business operations are in fact subject to Utah sales tax withholding obligations. Many businesses obtain a sales tax
identification number even though most, if not all, of their transactions may be exempt from tax. Thus, the issue is not that
COMPANY was asked to obtain a sales tax ID number, but rather, the assertion that its business transactions would be subject to
Utah sales tax withholding requirements.

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    Second, section 59-12-103(l)(n) of the Utah Code Annotated (hereafter the “UCA”)

imposes a tax on the purchaser for amounts paid for the sale of a product that is transferred
electronically and would be subject to tax under this chapter if the product was transferred in a
manner other than electronically. Id. at § 59-12-103(1)(n).

    Third, a seller who is involved in a transaction subject to sales tax withholding must

collect and remit the tax if the seller has, among others, an office or warehouse in Utah. Utah
Code Annotated § 59-12-107.

    An exemption from these general statutory rules is purely a matter of legislative grace,

must thus be expressly enumerated by statute, and is narrowly construed against the taxpayer.
See, e.g., MacFarlane v. Utah State Tax Comm’n, 134 P.3d 1116, 1121 (Utah 2006). An
analysis of each of the three issues is set forth below.

ISSUE 1: DO COMPANY’S BUSINESS OPERATIONS CONSTITUTE THE SALE OF CANNED
COMPUTER SOFTWARE?

     Section 59-12-102(81)(a) of the UCA defines “prewritten computer software” as software

that is not designed or developed (i) by the author or other creator of the computer software and
(ii) to the specifications of a specific purchaser. Utah Administrative Code R865-192-92(2)
(hereafter “Rule 92”) provides that the “sale, rental or lease of custom computer software
constitutes a sale of a personal service and is exempt from the sales or use tax, regardless of the
form in which the software is purchased or transferred.”

   In several Private Letter Rulings (“PLRs”), the Utah State Tax Commission (hereafter the

“Commission”) analyzed whether sales tax was owed on the sale or lease of pre-written
computer software even if the software was stored on the taxpayer’s (and not the purchaser’s)
website or computers. See, PLRs 2009-003, 2008-002, 2001-030, and 2001-027. In PLR 2001-
030, the Commission specifically stated:

   Utah currently applies its sales and use tax if the customer receives possession of
   canned computer software, whether the software is received on disk or
   downloaded by electronic means. On the other hand, if a customer goes to an
   Internet site to access software without downloading it on his or her own
   computer, then the customer has not received possession of the tangible personal
   property; i.e., the canned computer software. Nor does Utah currently impose the
   sales and use tax in this latter circumstance under the theory of renting or leasing
   tangible personal property because the customer does not have possession of the
   tangible personal property. Accordingly, for electronic transactions, the software
   must at least temporarily "reside" in the customer's computer for the transaction
   to be the taxable sale of tangible personal property. Accessing software at a
   "host" provider site without downloading the software onto one’s computer is not
   a taxable transaction.

    Accordingly, there does not appear to be any case law or administrative support for the

assertion made by COUNTY representative to COMPANY that its business operations would
likely be deemed the sale of canned computer software and therefore subject to sales tax.

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COMPANY itself retains the right and the sole access to the proprietary algorithms and other
software it utilizes for processing and analyzing data provided by client’s potential job applicants
and in preparing and generating data output and reports to the client. COMPANY’s clients are
never provided access to this software in any way, whether directly or via COMPANY’s site.
Instead, the client and the potential job applicants are requested to provide COMPANY with
specific and unique information, and then COMPANY itself processes this information.

    Based on applicable statutory rules, the language from PLR 2001-030, and the facts as

known to us, it appears likely that COMPANY’s business operations would not be construed as
the sale of canned computer software because COMPANY’s clients do not download or receive
access to COMPANY’s proprietary software. 2

ISSUE 2: ARE COMPANY’S BUSINESS OPERATIONS ESSENTIALLY THE SALE OF A SERVICE
OR TANGIBLE PERSONAL PROPERTY?

    Rule 92 also provides another potentially applicable exemption for services which utilize

computerized outputs. “The sale of computer-generated output is subject to sales or use tax if
the primary object of the sale is the output and not the services rendered in producing the
output.” R865-19S-92(3). Rule 92 defines “computer-generated output” as, among others,
“paper, discs, tapes, molds, or other tangible personal property generated by a computer.” R865-
19S-92(1). In determining whether a transaction qualifies for this exception, Utah courts have
applied an “essence of the transaction” test. The Utah Supreme Court has defined this test as
follows:

      [T]he essence of the transaction theory, focuses on the nature of what was sold
      and whether it primarily entails tangible personal property. This theory examines
      the transaction as a whole to determine whether the essence of the transaction is
      one for services or for tangible personal property. The analysis typically requires
      a determination either that the services provided are merely incidental to an
      essentially personal property transaction or that the property provided is merely
      incidental to an essentially service transaction.

B.J.-Titan Services v. State Tax Comm'n, 842 P.2d 822, 825 (Utah 1992); see also, Eaton
Kenway Inc. v. Auditing Div. of Utah State Tax Comm’n, 906 P.2d 882 (Utah 1995) (holding that
a computer company hired to convert engineering drawings into computer-readable format was
engaged to perform primarily a service and not a new taxable purchase of tangible personal
property).

  In PLR 07-013, a Utah company provided customers with a backup and recovery service.

Connected with this service, the company provided its customers with prewritten computer

      2
         Additionally, COMPANY could likely argue successfully that a “sale” of tangible personal property has not occurred

as it relates to its computer software, proprietary algorithms, etc. Section 59-12-102(99) defines a sale as "any transfer of title,
exchange, or barter, conditional or otherwise, in any manner, of tangible personal property or any other taxable transaction under
Subsection 59-12-103(1), for consideration." Further, a "sale" specifically includes "any transaction under which right to
possession, operation, or use of any article of tangible personal property is granted under a lease or contract and the transfer of
possession would be taxable if an outright sale were made." § 59-12-102(99)(b)(v). As the Customer never receives the right to
possess, operate or use COMPANY’s proprietary software, it appears likely that no sale has occurred.

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software that allowed the customers to select the files to be backed up and to set certain
parameters. The software was useless without the backup service. To provide this service, the
company temporarily stored the customers' files on the company’s servers. The Commission
found that, under the primary object or essence of the transaction test, the company was
primarily providing a backup service, not a product. Likewise, the Commission found that the
software was merely incidental to providing the backup service and that the software was
consumed by the company. Furthermore, the Commission found that the company’s servers were
not leased to its customers because the true object of the transaction for the customers was not
the acquisition of storage space. The servers were not necessary for the customers to conduct all
of their normal operations.

    Similarly, in PLR 01-030 the Commission, while analyzing the taxability of website

design, stated:

   A customer who receives a website designed by the company is in possession of
   tangible personal property. Accordingly, whether the graphic design services
   are taxable depends on whether the customer is primarily purchasing the
   company’s expertise in knowing what designs work best on a website and how to
   incorporate the various designs into a website, or whether it is primarily
   purchasing a website with the company’s design services being a secondary
   concern. Naturally, such a determination would be dependent upon the facts
   surrounding each transaction. However, we would consider the company’s
   expertise in designing the content of a website to be of paramount importance in
   the success and function of a website. So, although the customer is receiving
   tangible personal property in the form of a website, we would, without further
   information convincing us otherwise, determine that the customer was purchasing
   nontaxable graphic design services, not taxable tangible personal property.

    The determination of whether a transaction is essentially the sale of a service or of

tangible personal property is very fact intensive. However, based on the facts presented to us
and the foregoing analysis and language from the PLRs, it would seem likely that COMPANY
could successfully argue that the essence of its business operations is the provision of consulting
services rather than tangible personal property, and NAME 4, would not be subject to sales tax
withholding rules. In this case, the analytical consulting service to a human resource department
appears to be the essential element of the transaction. Any provision of tangible personal
property, such as a written report, seems clearly secondary and not primary. COMPANY is
clearly doing more than simply collecting data from potential job applicants and compiling it into
a data output for a client. Rather, COMPANY takes the collected data and applies its own
proprietary and unique analytical tools to the data, which take the form of computer formulas and
algorithms, and thereafter makes available to the client a summary of that analysis for further
business action and analysis in the hiring process. COMPANY’s business operations are
analogous to those described in PLR 2007-013, where the taxpayer was found to have been
primarily engaged in providing a consulting service and not producing tangible personal
property. Accordingly, it seems likely that COMPANY’s business operations would be
classified as the sale of a service rather than the sale of tangible personal property, and NAME 4
would not be subject to Utah sales tax withholding requirements.

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ISSUE 3: ASSUMING COMPANY’S BUSINESS OPERATIONS WERE SUBJECT TO UTAH SALES
TAX WIHHOLDING REQUIREMENTS, WOULD SUCH REQUIREMENTS EXTEND TO
TRANSACTIONS ENTERED INTO WITH CLIENTS NOT LOCATED IN UTAH AND WITH
NO NEXUS TO UTAH?

    From the analysis of the prior two issues, it appears that COMPANY’s business

operations would likely not be subject to Utah’s sales tax withholding rules. However, assuming
that the outcome of those two issues were unfavorable to COMPANY, a third issue for
consideration is whether and to what extent COMPANY would have sales tax withholding
obligations for its business transactions involving clients who are not located in Utah and have
no nexus to Utah. The applicability of sales tax withholding requirements to interstate online
transactions is an area that is under a great deal of scrutiny currently and in flux as states press
for new and additional streams of tax revenue. That said, under current Utah law, if an online
purchaser of tangible personal property is not located in Utah and has no nexus of any kind with
Utah, then such purchase of tangible personal property over the internet from a Utah company,
where the receipt of such tangible personal property takes place outside of Utah, is not subject to
Utah’s sales tax withholding requirements.

    Section 59-12-103(1) of the UCA imposes a sales tax on the purchaser of “retail sales of

tangible personal property made within the state.” Utah Code Annotated § 59-12-103(1)(a)
(emphasis added). Additionally, Utah Administrative Rule R865-19S-44 (“Rule 44”) states that
“[s]ales made in interstate commerce are not subject to sales tax imposed.”3 Section 59-12-211
of the UCA provides some guidance regarding electronically transferred property:

               (2) Except as provided in Subsections (8) and (14), if tangible personal
      property, a product transferred electronically, or a service that is subject to
      taxation under this chapter is received by a purchaser at a business location of a
      seller, the location of the transaction is the business location of the seller.

                 (3) Subject to Subsection (10), and except as provided in Subsections (7),
      (8), (9), (11), and (14), if tangible personal property, a product transferred
      electronically, or a service that is subject to taxation under this chapter is not
      received by a purchaser at a business location of a seller, the location of the
      transaction is the location where the purchaser takes receipt of the tangible
      personal property or service.


      3
         Rule 44 contemplates an actual physical delivery of a tangible personal property via interstate commerce, and it is

unclear how this Rule would be interpreted for purely on-line transactions without actual shipping of goods. Similarly, under a
prior Administrative Rule, R865-21U-3, the Commission provided that when “tangible personal property is sold in interstate
commerce for use or consumption in this state and the seller is engaged in the business of selling such tangible personal property
in this state for use or consumption and delivery is made in this state, the sale is subject to use tax. In 2008, the Commission
elected to repeal this rule due to statutory changes under U.C.A. § 59-12-103 and 104.

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             (4) Subject to Subsection (10), and except as provided in Subsections (7),
   (8), (9), (11), and (14), if Subsection (2) or (3) does not apply, the location of the
   transaction is the location indicated by an address for or other information on the
   purchaser if: (a) the address or other information is available from the seller's
   business records; and (b) use of the address or other information from the seller's
   records does not constitute bad faith.

Utah Code Annotated § 59-12-211(2) – (4).

    Accordingly, and again assuming for the sake of argument that the transaction were

taxable, to the extent COMPANY physically mails a copy of its analysis and report to the client
which has no nexus to Utah, it appears unlikely that the transaction would be subject to sales tax
due to the fact that the exchange was made via interstate commerce.

     A more difficult issue occurs when COMPANY does not provide a physical report to the

client and instead simply allows the client access to the report on COMPANY’s website. Three
relatively recent PLRs provide some insight as to how the Commission may consider this issue.
In PLR 01-027, a taxpayer sold licenses to its content software and its content database. The
Commission found that the content software and content database were prewritten computer
software and therefore potentially subject to sales tax. The Commission stated that if that
software was delivered by disk or other electronic means to a Utah customer such that the
customer possessed the software (i.e. the software resided on the customer's computer), then that
transaction was taxable. However, if a customer merely viewed a database without downloading
it onto its computers or servers, the Commission reasoned customer was not in possession of the
software. Additionally, a customer would be deemed to possess the software and the transaction
would be subject to sales or use tax if the software was downloaded onto a server located in Utah
and the customer was considered to be renting or leasing that server. Finally, the Commission
stated that if the server were located outside of Utah, the customer would not possess the
software in Utah and the sale of the software would not be taxable in Utah.

    Alternatively, in PLR 2008-02, the Commission found that a taxpayer which offered

canned computer software and that only allowed the customer to access it through the taxpayer’s
server, was required to collect sales tax on the transaction. In so doing, one of the issues the
Commission appeared to focus upon was the fact the taxpayer’s servers which hosted the
software were located in Utah. “The Commission finds that the ASP Model of the "Base
Service" is a taxable "sale" when Corporation's customers possess, operate, or use the base
software in Utah because the software is located on servers in Utah.” It is not entirely clear from
this PLR whether the purchasers were located in Utah or whether the Commission would make
any distinction for such out of state clients.

    In PLR 2009-003, the taxpayer was not a Utah resident and its servers that hosted its

software were located outside of Utah. In distinguishing PLR 2008-02, the Commission
stated“[t]here must be a delivery, i.e., a transfer of physical possession of the tangible personal
property (i.e., the canned software) to a customer in Utah before it can be deemed to be used in
the state. Here, because there is never a transfer/delivery of Company’s application software, it
cannot be deemed to be used by a customer in Utah under Utah’s use tax provisions. Moreover,

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to determine the “use” of the application software takes place where the servers are located, does
not conflict with [PLR 0208-02] in any way.” Utah PLR 2009-003 at 15 (Lexis).

    Whether COMPANY would be required to collect sales tax on purchases from clients

that have no nexus to Utah may depend on the form of the delivery and possibly on the location
of COMPANY’s server. If the non-Utah client receives a .pdf or other electronic form of the
report that it can down-load onto its computer, it would appear that COMPANY could argue
under PLR 2001-027 and 2009-003 that the transaction would not be taxable. If on the other
hand, COMPANY stores the report on its own website and servers and simply provides the client
with online access to the report, the Commission may argue that PLR 2008-02 applies if
COMPANY’s servers are located in Utah.

    But again, this analysis assumes that COMPANY’s business operations are deemed to be

the sale of tangible personal property and thus subject to Utah’s sales tax withholding rules. As
concluded in the analysis of Issues 1 and 2, above, it seems unlikely that COMPANY’s business
operations would be subject to Utah sales tax withholding and thus this third issue would likely
be moot.

                              SUMMARY AND CONCLUSION

    Based on the foregoing analysis of the relevant facts as applied to current administrative

rules, private letter rulings from the Commission, case law, and applicable statutes, it appears
that COMPANY’s activities of providing analytical hiring information to the human resource
departments of its clients would not constitute the sale of canned computer software, and that the
essence of COMPANY’s activities is the provision of a service rather than the sale of tangible
personal property. NAME 4, COMPANY would not be responsible to collect and remit any sales
tax to the State of Utah on these transactions. And even assuming that such activities were
deemed to be the sale of tangible personal property within the State of Utah, COMPANY’s
obligation to collect sales tax would most likely involve only those transactions made with
companies which are either located in the State of Utah or have a significant nexus to the State of
Utah by virtue of their business activities in the State.

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                                 RESPONSE LETTER

                                         January 12, 2012

Mr. NAME 3
COMPANY
ADDRESS
CITY, STATE ZIP CODE

  Sent via e-mail

Original to follow in U.S. Mail

RE: Private Letter Ruling Request–Sales Tax Treatment of Sales of Online Services that
Assist Human Resource Departments in the Job Application and Hiring Process

Dear Mr. NAME 3:

   You have requested a ruling on the sales tax treatment of COMPANY’s business

operations, which include online services to assist human resource (“HR”) departments in the job
application and hiring process.

    In your request letter you explained that COMPANY interfaces with a client’s HR

department, obtaining information about the client’s job openings and creating a link on the
client’s webpage directing potential job applicants to COMPANY’s online site. At
COMPANY’s site, potential job applicants complete a questionnaire. At the end of the time
period for accepting job applications, COMPANY analyzes all job applicants’ answers and
creates a report ranking the applicants on their compatibility with the job opening. The client
can access the report online for a limited time, through a user name and password. The client
will use this report to order its interview process to maximize success and minimize time spent in
finding a compatible job applicant. COMPANY provides on-going support and follow-up
services to a client as needed.

    Through a subsequent telephone conversation, you explained more detail about

COMPANY’s services. COMPANY’s primary clients are states, private companies, and
nonprofit companies that provide health services, such as the services provided to people in
assisted living facilities. COMPANY’s clients hire caregivers who directly care for people with
varying levels of ability or disability.

    COMPANY’s clients usually have HR departments that oversee the traditional hiring

process, such as collecting potential job applicants’ applications and resumes, interviewing the
applicants, completely background checks, etc. COMPANY’s services do not replace this
traditional hiring process; COMPANY does not collect potential job applicants’ applications or

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resumes.1 Instead, COMPANY provides the HR departments a report with a probability-for-
success ranking for the job applicants. This report is created from the applicants’ answers to
COMPANY’s specially designed questionnaire.

    COMPANY’s services are based on psychometrics, which involves the design,

administration, and interpretation of quantitative tests for the measurement of psychological
variables such as intelligence, aptitude, abilities, attitudes, knowledge, and personality traits. The
field of psychometrics is primarily concerned with the construction and validation of
measurement instruments such as questionnaires, tests, and personality assessments.

    Through its research and development, COMPANY has designed two questionnaires that

measure specific characteristics of job applicants to predict whether the applicants would
succeed in two types of caregiver job positions. One type of job position includes caregivers
who serve people who are cognitive, such as many elderly people. The other type includes
caregivers who serve people who are not cognitive, such those who are severely disabled and
immobile. COMPANY’s services can assist HR departments in hiring these two types of
caregivers, but not in hiring for other positions.2 COMPANY’s questionnaires are not modified
for clients’ specific job openings.3

    Potential clients learn about COMPANY’s services through a variety of ways—

COMPANY participates in trade shows and conferences, directly contacts potential clients,
follows referrals, etc. A potential client wanting to know more will contact COMPANY; then,
COMPANY will schedule and conduct a webinar with the client’s personnel. At this meeting,
COMPANY explains its story, its services, how the services are limited to two types of
caregivers, how the process of gathering data through the questionnaire works, and how the
client should interpret the probability-for-success report. Also, COMPANY and the prospective
client will discuss the client’s HR process and which of the client’s job openings could be
characterized as caregiver positions. After the webinar, a potential client can retain COMPANY
by calling or emailing COMPANY. Currently, a potential client cannot retain COMPANY by
sign up through the internet; however, this may change in the future.

    After a client has retained COMPANY, COMPANY provides the client with a web link

that connects the client’s potential job applicants for caregiver positions to COMPANY’s server
via the internet. When a job applicant uses the link, she connects to COMPANY’s server to
complete COMPANY’s questionnaire. COMPANY receives a job applicant’s name and basic
contact information but not other application items such as resumes. After the job application
period has closed, COMPANY uses its computer system to process and analyze all job
applicants’ responses, ranking the job applicants on their probability for success for the caregiver
job. The client can use these rankings to arrange its job interview and hiring process.
COMPANY stores on its website the rankings and other information generated by its processes
and analysis, and grants its clients continuous access to that information via the internet for a
specified period of time. COMPANY generally does not give clients hardcopies of the
information. As needed, COMPANY provides ongoing support and follow-up services during
1
This fact differs from the facts presented in COMPANY’s request letter.
2
As its research and development continues, COMPANY plans to expand its services to cover additional job
positions, such as for supervisors of caregivers.
3
This fact differs from the facts presented in COMPANY’s request letter.

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the interviewing and hiring process. The support and services include technical assistance;
COMPANY will trouble shoot a client’s technical issues such as why a client cannot access
COMPANY’s server. The support and services also includes how to correctly interpret and use
the report. For instance, if a client is not getting the results it expects with the probability-for-
success report, COMPANY will work with that client to learn what the client is doing and to
teach the client the proper interpretation and role of the probability-for-success report.
COMPANY’s fees are based on usage; namely, the number of potential applicants completing
the questionnaire for each job opening.

    COMPANY uses technology to efficiently collect the data, apply algorithms to interpret

the data, produce the probability-for-success report, and allow clients access to the results.
COMPANY’s services could be provided in person if the internet technology were not used.
Specifically, Mr. NAME 3 could personally interview the job applicants, analyze their responses,
and then tell COMPANY’s client, the employer, what he thought. COMPANY believes it is
providing consulting services to its clients. COMPANY does not provide clients with any
software or related materials. Likewise, clients do not receive COMPANY’s proprietary
computer algorithms or similar materials.

   The Utah sales tax treatment of COMPANY’s business operations will be provided after

the Applicable Law section below.

I. Applicable Law

   Utah Code § 59-12-103(1) states in part:

   A tax is imposed on the purchaser . . . for amounts paid or charged for the
   following transactions:
   (a) retail sales of tangible personal property made within the state;
   ....

Utah Code § 59-12-102(113), which was recently amended, defines tangible personal property
and states in part:

   (a) Except as provided in Subsection (113)(d) . . . , "tangible personal property"
        means personal property that:
        (i) may be:
             (A) seen;
             (B) weighed;
             (C) measured;
             (D) felt; or
             (E) touched; or
        (ii) is in any manner perceptible to the senses.
   (b) "Tangible personal property" includes:
         ....
         (v) prewritten computer software, regardless of the manner in which the
              prewritten computer software is transferred.
   ....

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    (d) "Tangible personal property" does not include a product that is transferred
         electronically.
    ....

Utah Code § 59-12-102(81) defines prewritten computer software as follows in part:

    (a) . . . . "prewritten computer software" means computer software that is not
         designed and developed:
         (i) by the author or other creator of the computer software; and
         (ii) to the specifications of a specific purchaser.
    ....

Utah Administrative Code R865-19S-92 states:

         (1) "Computer-generated output" means the microfiche, microfilm, paper,
    discs, tapes, molds, or other tangible personal property generated by a computer.
         ....
         (3) The sale of computer generated output is subject to the sales or use tax if
    the primary object of the sale is the output and not the services rendered in
    producing the output.
         ....

II. Analysis

    COMPANY’s testing and analytical services sold for fees are not subject to Utah sales

tax under § 59-12-103(1), because they are services not specifically enumerated as taxable in the
Utah Code. And, because COMPANY uses its own software in providing these services, that
software is not prewritten computer software for purposes of § 59-12-102(81). Instead, the
software was authored by COMPANY to create the probability-for-success reports for
COMPANY’s clients. COMPANY’s clients and the clients’ job applicants have very limited
access to COMPANY’s software; the applicants provide the data to be analyzed, and the clients
retrieve the final reports. COMPANY’s software is not flexible from a client’s perspective. The
clients have no control over how the data is analyzed; instead, they value COMPANY’s analysis
methods. COMPANY keeps its uniquely researched and developed methods confidential; they
create the value of COMPANY’s final reports.4

    The final probability-for-success reports are computer-generated output as defined under

R865-19S-92(1). Under R865-19S-92(3), “[t]he sale of computer generated output is subject to
sales and use tax if the primary object of the sale is the output and not the services rendered in
producing the output.” Based on the facts you presented, the primary object of the sale of the
final probability-for-success reports is the services rendered in producing the reports. The clients
retain COMPANY because they want COMPANY’s analysis, not another company’s. They may
believe that COMPANY’s analysis methods are superior because COMPANY performed narrow

4
If COMPANY were to sell, rent, or lease its software to customers, then its software would be prewritten computer
software because the software would not be designed and developed to the specifications of a particular purchaser.
However, this private letter ruling does not involve such a sale of software based on the facts you have presented.

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research and development limited to two types of caregivers. Even though COMPANY’s
research and analysis are incorporated into its custom software, it is the research and analysis
services that are still the source of the value of the final reports, not the underlying software code
automating the COMPANY’s analysis of the data collected. Because the primary object of
COMPANY’s sales is COMPANY’s services, COMPANY’s sales are not subject to Utah sales
tax, even though they also include the reports.5

   Because COMPANY’s sales of services are not subject to Utah sales tax, COMPANY

would not have a Utah sales tax withholding requirement under § 59-12-107 for any such sales,
regardless of where COMPANY’s clients are located.

III. Conclusion

    As explained above, COMPANY’s sales are not subject Utah sales tax. This ruling is

based on current law and could be changed by subsequent legislative action or judicial
interpretation. Also, our conclusions are based on the facts as described. Should the facts be
different, a different conclusion may be warranted. If you feel we have misunderstood the facts
as you have presented them, you have additional facts that may be relevant, or you have any
other questions, you are welcome to contact the Commission.

                                                  For the Commission,



                                                  Marc B. Johnson
                                                  Commissioner

MBJ/aln
11-006

cc (via email only): NAME 5; NAME 6; NAME 7; NAME 8; NAME 9; NAME 10;NAME 11;
NAME 12; NAME 13; NAME 14

5
If the final reports had been the primary object of the transaction, COMPANY’s sales might have been taxable
under § 59-12-103(1)(a) as the retail sales of tangible personal property made within the state or under § 59-12-
103(1)(m) as amounts charged for the sales of products transferred electronically. Under that scenario, the source of
such sales would have been determined according to Utah Code §§ 59-12-211 and 59-12-212.

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