Were separately charged payment coupon books taxable when supplied as part of an accounts-receivable service?

Short answer No. The letter treated the customer-specific coupons as advance monthly invoices within a billing service, not taxable property sold by the service bureau.
State
CA
Ruling
Annotation 120.1170
Tax type
Sales and Use Tax
Issued
1977-07-22
Issued by
California State Board of Equalization
Requested by
A Board auditor reviewing separately charged payment coupon books produced by an information-management service

Apply this to your situation

This page answers the general question as of 1977. Ask about yours and see what current California tax law says, with citations.

Currency note: this ruling is from 1977
Subsequent statutory amendments, regulation changes, court decisions, or later rulings may have changed the analysis. Treat this page as historical context, not current tax advice. Verify current law before relying on any specific rule, rate, or position mentioned here.
Disclaimer: This is a July 22, 1977 California State Board of Equalization tax-counsel memorandum about customer-specific payment coupons furnished within a comprehensive accounts-receivable information-management service. Its conclusion relied on the coupons functioning as invoices, each identifying the payer, amount, and payment period, and did not address ordinary promotional coupon books or independently sold printed products. Current billing-service, printing, data-processing, and sales-and-use-tax rules may differ. This summary is informational only and is not legal or tax advice.
About this page: The plain-English summary, reader guidance, and Q&A below were written by Ezel based on the official state tax ruling. The original ruling (linked on this page as a PDF) is the authoritative source for any reliance.
View original ruling (PDF)

Plain-English summary

The taxpayer maintained clients' accounts-receivable records and produced coupon books showing each client's customer the amount due for each month. It burst, folded, enveloped, and mailed the books and separately charged 13 cents per book.

The memorandum treated the coupons as part of a nontaxable billing service. Each coupon was effectively a customer-specific monthly invoice, and the customer was not required to return it with payment. The Board saw no reason to tax twelve invoices distributed together in advance when it would not tax the same invoicing service performed month by month.

The conclusion was tied to the comprehensive information-management service and invoice function, not to coupon books generally.

Citations and references

  • California Sales and Use Tax Regulation 1502(a)(5)(A) (as cited)

Source

Original ruling text

State of California

Board of Equalization

Memorandum

To:

Sacramento – Auditing (CNW)

From:

Tax Counsel (GJJ) - Headquarters

Subject:

U--- C--- S--C--P. O. Box XXXXX
---

120.1170

Date:

July 22, 1977

SR -- XX XXXXXX

This is in response to your memorandum of July 1, 1977.
We understand that in a recent audit of the referenced taxpayer you asserted tax upon a separately stated charge for coupon books (measure of tax $32,517). You have furnished us with a copy of taxpayer’s letter of June 15,1 977, by which taxpayer argues that the tax has been improperly applied. Accompanying taxpayer’s letter is a sample “Service Agreement.” Taxpayer has a contract to maintain EDP records of accounts receivable for clients. Some clients desire that coupon books be prepared to show on each coupon the amount to be paid each month by the client’s customer. The coupons produced are usually for a 12-month period so that the client’s customer can use the coupon when making each monthly payment. The charges shown to be due vary among the customers, and the amount due each month may not be the same during the 12-month period. The taxpayer produces coupon books with EDP equipment, bursts, folds, stuffs the books in envelopes, and mails them to its clients’ customers. A separate charge of 13 cents per book is made by the taxpayer to its clients. Under taxpayer’s “CATV Management Information System” taxpayer undertakes to provide numerous listings, registers, and recaps on a daily basis and numerous analyses, reports, ledgers, registers, recaps and listings on a semimonthly basis. Taxpayer’s charges to its customers are broken down as follows:

Sacramento – Auditing (CNW)
(SR -- XX XXXXXX)

-2-

July 22, 1977
120.1170

“Subscriber charges are for the maintenance of Master Tape information. “Entry charges are for the amount of current input keypunched. “Coupon, statement, and reminder charges are for the processing of the information, the generation and mailing of the coupon, statements, and reminders, and the generation of all management reports for Customer Service, A/R aging, summary accounting data, and other miscellaneous reports.” It is clear that taxpayer is providing a comprehensive information management system to its customer and that taxpayer is engaged in processing of customer furnished information. As you have pointed out, the question is whether the coupon items are to be regarded as taxable items under paragraph (a)(5)(A) of Regulation 1502. While we understand the position which you have taken in the audit and there is an argument to be made that the coupon books are items furnished to the customer for its use, historically we have recognized that tax does not apply to charges made by service bureaus for preparing customer invoices. Coupon books are in the nature of monthly invoices. Each coupon is unique in that it identifies the customer, the amount to be paid, and the period for which payment is due. It would appear that taxpayer is providing a billing service for its client. If taxpayer undertook to send an invoice to each customer for each monthly period, we would take the position that the tax does not apply. We see no sufficient justification for asserting that tax does apply because of the fact that the invoices are distributed on a batch basis in advance of the taxpayer’s rendering of service to its customer. The recipient of the coupons is advised to “Please be sure to enclose the proper coupon with your payment to assure prompt credit is applied to your account.” In fact the customer is not required to furnish the coupon with his payment. As indicated, we have not regarded service bureaus who perform invoicing services for their customers as retailers of the invoices prepared by them. We see no sufficient basis for distinguishing cases of this type from the case presently before us.

j:alicetilton

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